Marketing Specialist
| Remuneration: | market-related |
| Location: | George |
| Job level: | Mid |
| Type: | Permanent |
| Reference: | #BH-428 |
| Company: | Badger Holdings |
Job description
Who we areWe are not here to sell policies; we are here to protect pets and the people who love them. As South Africa’s leading pet insurer, we move fast, think smart, and care deeply. Our marketing isn’t noise, it’s intentional, on-brand, and built to connect.
The roleThis is not a “sit in meetings and talk strategy” role, but a role where strategy becomes execution. We’re looking for a Marketing Specialist who can take a plan, own it, and deliver across campaigns, content, events, and partnerships.
You’ll sit at the centre of it all, aligning teams, briefing creatives, driving timelines, and making sure everything lands exactly as it should.
What you'll ownCampaign execution- Drive end-to-end delivery of integrated marketing campaigns
- Translate strategy into clear plans, timelines, and deliverables
- Ensure campaigns go live on time, on brand, and at a high standard
Briefing and coordination- Develop clear, actionable creative briefs
- Align internal teams and external partners
- Review outputs to ensure accuracy, consistency, and impact
Brand management- Act as a brand custodian across all touchpoints
- Ensure consistency in messaging, tone, and visual identity
- Support brand campaigns and ongoing brand evolution
Events and activations- Plan and execute events, sponsorships, and activations
- Manage logistics, suppliers, and on-the-ground delivery
- Measure impact and identify opportunities to improve
Partnerships- Support and execute co-marketing initiatives
- Build strong relationships with partners and vendors
- Identify opportunities to expand reach and brand presence
Performance and reporting- Track campaign performance and provide insights
- Work with data teams to optimise future campaigns
Minimum requirements- 3–5 years’ experience in a marketing or campaign execution role
- Relevant post-matric qualification in Marketing, Communications, Business, or similar
- Proven ability to execute campaigns end-to-end (not just contribute)
- Strong project management and organisational skills
- Experience working with multiple stakeholders and managing briefs
- Solid understanding of brand consistency and marketing fundamentals
- High attention to detail and quality control
- Strong written and verbal communication skills
- Proficient in Microsoft Office
- Exposure to analytics, CRM, or marketing tools (advantageous)
Attributes we’re looking for
A proactive, detail-oriented, and solutions-driven Marketing Specialist. We looking for someone who is a strong collaborator and relationship builder.Someone who can thrive in a fast-paced, dynamic environment.Passion for pets (a big plus)
What we offer
The opportunity to work for South Africa’s leading pet insurer. We are a purpose-driven, pet and human loving culture.Competitive salary, benefits and career growth and development opportunities.
If you’re the kind of marketer who executes, someone who’s not just talk, then we want to hear from you.
Posted on 23 Mar 11:14, Closing date 21 Apr