Franchising News South Africa

Famous Brands acquires Europa‚ Fego

Famous Brands has acquired the franchise agreements‚ trademarks and intellectual property of the Europa and Fego Caffé brands from family-owned business‚ Antimo Foods‚ the company said today, 26 November 2012.
Famous Brands acquires Europa‚ Fego

The Europa and Fego Caffé network currently comprises 31 and 27 restaurants respectively.

The effective date of the transaction is 1 December 2012. The acquisition consideration is not material‚ and will be funded via short-term debt repayable over two years.

"This acquisition of Europa and Fego Caffé fits well with our strategy to acquire best-in-class brands which fill gaps in the Group´s repertoire and serve to establish a presence in market segments where we currently have limited‚ or no representation‚" said Famous Brands CEO Kevin Hedderwick.

"We have previously advised the market that a key priority for Famous Brands will be to enter the family casual dining sector‚ and are therefore delighted to have acquired the pedigreed Europa business‚ which enjoys a well-entrenched reputation in this space‚" he added.

He said the group planned to grow these brands nationally - their current presence is fairly limited and confined to certain geographical regions‚ which offers significant upside to expand the footprint nationwide.

"Over the forthcoming five-year period‚ we envisage growing the network to a national footprint comprising of 50 restaurants each‚" he said.

Source: I-Net Bridge

For more than two decades, I-Net Bridge has been one of South Africa’s preferred electronic providers of innovative solutions, data of the highest calibre, reliable platforms and excellent supporting systems. Our products include workstations, web applications and data feeds packaged with in-depth news and powerful analytical tools empowering clients to make meaningful decisions.

We pride ourselves on our wide variety of in-house skills, encompassing multiple platforms and applications. These skills enable us to not only function as a first class facility, but also design, implement and support all our client needs at a level that confirms I-Net Bridge a leader in its field.

Go to: http://www.inet.co.za
Let's do Biz