Springleap packaging design contest to refresh Stimorol

For the first time, designers on the Springleap platform have the chance to get involved in creating a whole new identity for a well-known brand.

Stimorol gum is calling on Springleap's vibrant designers to capture the essence of its brand and inject some new life into its packaging. The packaging design needs to reflect directly with the people who love it - those who have a passion for achievement and who live to have fun.

This is the perfect chance for designers to get involved in a contest with a difference and to help create something that will transform this epic brand as it blasts-off on the next leg of its journey.

The contest is free and open for submissions via the Springleap website until 11 April 2012. A total of US$2800 (R21 000) in cash prizes will be awarded to the top 3 designs. Winners will be announced via the Springleap website and social media platforms on 23 April 2012.

The full design brief, dates and rules can be found at: Springleap Stimorol packaging design contest