Issues to be addressed include: reasons why building customer loyalty is important; convergence in the South African loyalty market; next generation loyalty programmes; how to build customer insights; case studies of branded loyalty and rewards programmes; how Omni channel marketing influences loyalty and rewards and more.
This two-day event, featuring a revamped and updated programme with 16 speakers and 5 sessions will attract professionals dealing with marketing, branding, customer relations and customer loyalty.
Registration fee is R7500 + VAT per delegate. For more information, see the conference brochure (PDF).