Sport News South Africa

Club 45 and SBI to host sport management course

With professionalism in sport becoming increasingly critical for the survival and success of sports organisations and suppliers to the sport industry, Club 45 and the Sport Business Institute (SBI) Barcelona invites all those who aspire to be the future of sport business as well as current role players to join them for the inaugural SBI Sport Management short course.

The course will be held at the Wits University Sports Conference Centre from the 28-30 July 2015 from 8am - 5pm each day. The presenter is respected Sport Marketing and communications consultant, Diego Valdes.

Valdes has served as a consultant to The Premier League, La Liga, Manchester United, Major League Soccer and Goal.com amongst other federations, clubs and media organisations globally.

Topics

The course will delve into the following topics:

  • The current football business environment
  • Revenue generation through the various sport properties
  • Commercial relationships and TV rights
  • Sponsorship objectives, activation and documentation
  • Digital communication - social media marketing, monetization, strategy
  • Planning, finance, legacies and impacts of major football events
  • Player representation and Ambassadorship
  • An opportunity for discussion, debate and creating a dialogue on enhancing industry growth and collaboration in SA.

    SBI and Club 45 welcomes ALL who wish to further their knowledge in sport, recap or move into the industry.

    Date: 28 - 30 July 2015
    Venue: Wits Sport Conference Centre
    Time: 8am - 5pm
    Price: R4400 (Group discounts are available)
    Lunch will be served to the delegates and content material provided,

    Registration forms can be obtained by emailing: az.oc.54bulc@ofni or calling: +27(0)21 836 5726.

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