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Marketing Trends

2024 Trends | View newsletter1, newsletter2 | Previous years 2023 1st newsletter | 2023 2nd newsletter | 2022 1st newsletter | 2022 2nd newsletter | 2021 | 2020 | 2019 | eBooks: 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010 & 2009

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Source:
How ‘ethical influencers’ engage their audiences about saving the planet 
Source: © 123rf Social media is the largest channel worldwide for advertising investment according to Warc Media’s latest forecast, Global Ad Trends
Warc: Social media reaches new peaks, wields huge influence over how brands reach their audiences

2 May 2024

#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024
#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024

By Kate Wolters 22 Feb 2024

#BizTrends2022: Telling Africa's stories empathetically
#BizTrends2022: Telling Africa's stories empathetically

  8 Feb 2022

Bronwyn Williams
#BizTrends2022: Game players - the gig workers of the future?

  7 Feb 2022

5 marketing trends to expect in 2022
5 marketing trends to expect in 2022

  4 Feb 2022

Image supplied: Johanna McDowell
#BizTrends2022: The agency-marketer relationship

  31 Jan 2022

#BizTrends2022: Not just a t-shirt - fashion as culture, community and protest
#BizTrends2022: Not just a t-shirt - fashion as culture, community and protest

  26 Jan 2022

Source: Supplied
Top 10 global consumer trends revealed for 2022 - Euromonitor

17 Jan 2022

#BizTrends2022: Dali Tembo - Trends are the bridge between brands and people
#BizTrends2022: Dali Tembo - Trends are the bridge between brands and people

  17 Jan 2022

#BizTrends2022: What will shape influencer marketing post Covid-19?
#BizTrends2022: What will shape influencer marketing post Covid-19?

  12 Jan 2022

#BizTrends2022: 6 Covid-driven alcohol industry trends that will stick
#BizTrends2022: 6 Covid-driven alcohol industry trends that will stick

  10 Jan 2022

#BizTrends2022: Saving the soul of digital marketing
#BizTrends2022: Saving the soul of digital marketing

  7 Jan 2022

#BizTrends2022: Gaming is not a game anymore
#BizTrends2022: Gaming is not a game anymore

  7 Jan 2022

#BizTrends2022: After messaging fragmentation comes messaging consolidation
#BizTrends2022: After messaging fragmentation comes messaging consolidation

  6 Jan 2022

#BizTrends2022: A year to be bold and other digital marketing predictions
#BizTrends2022: A year to be bold and other digital marketing predictions

  5 Jan 2022

#BizTrends2022: Using the Platform World as a content marketing strategy
#BizTrends2022: Using the Platform World as a content marketing strategy

  5 Jan 2022

Zumi Njongwe
#BizTrends2022: Reflecting on 2021 and looking ahead into 2022

  5 Jan 2022

#BizTrends2022: Data gives marketers insights to connect with customers
#BizTrends2022: Data gives marketers insights to connect with customers

  5 Jan 2022

#BizTrends2022: 5 digital marketing skills trends to help you manage growth
#BizTrends2022: 5 digital marketing skills trends to help you manage growth

  5 Jan 2022

#BizTrends2022: Measuring the business of marketing
#BizTrends2022: Measuring the business of marketing

  5 Jan 2022

5 marketing tech trends to watch in 2021
5 marketing tech trends to watch in 2021

  4 Mar 2021

What you should know about marketing in 2021
What you should know about marketing in 2021

  2 Feb 2021

#BizTrends2021: Looking at marketing trends in the new normal
#BizTrends2021: Looking at marketing trends in the new normal

  29 Jan 2021

#BizTrends2021: Reassessing media strategies to re-connect with consumers in 2021
#BizTrends2021: Reassessing media strategies to re-connect with consumers in 2021

  25 Jan 2021

#BizTrends2021: The rise of D2C
#BizTrends2021: The rise of D2C

  14 Jan 2021

#BizTrends2021: How do brands get noticed amidst the online clutter?
#BizTrends2021: How do brands get noticed amidst the online clutter?

  13 Jan 2021

#BizTrends2021: EXCLUSIVE: In conversation with Dion Chang
#BizTrends2021: EXCLUSIVE: In conversation with Dion Chang

  11 Jan 2021

#BizTrends2021: Search share of voice; an emerging trend
#BizTrends2021: Search share of voice; an emerging trend

  11 Jan 2021

#BizTrends2021: Communication refocuses on people-centricity
#BizTrends2021: Communication refocuses on people-centricity

  6 Jan 2021

#BizTrends2021: The changing faces of marketing
#BizTrends2021: The changing faces of marketing

  6 Jan 2021

#BizTrends2021: The revolution will be digitised and automated
#BizTrends2021: The revolution will be digitised and automated

  6 Jan 2021

#BizTrends2021: Will Covid accelerate the declining trend in marketing effectiveness?
#BizTrends2021: Will Covid accelerate the declining trend in marketing effectiveness?

  6 Jan 2021

Show more

More news

#BizTrends2022: Telling Africa's stories empathetically
#BizTrends2022: Telling Africa's stories empathetically

 8 Feb 2022

Bronwyn Williams
#BizTrends2022: Game players - the gig workers of the future?

 7 Feb 2022

5 marketing trends to expect in 2022
5 marketing trends to expect in 2022

 4 Feb 2022

Image supplied: Johanna McDowell
#BizTrends2022: The agency-marketer relationship

 31 Jan 2022

#BizTrends2022: Not just a t-shirt - fashion as culture, community and protest
#BizTrends2022: Not just a t-shirt - fashion as culture, community and protest

 26 Jan 2022

Source: Supplied
Top 10 global consumer trends revealed for 2022 - Euromonitor

17 Jan 2022

#BizTrends2022: Dali Tembo - Trends are the bridge between brands and people
#BizTrends2022: Dali Tembo - Trends are the bridge between brands and people

 17 Jan 2022

#BizTrends2022: What will shape influencer marketing post Covid-19?
#BizTrends2022: What will shape influencer marketing post Covid-19?

 12 Jan 2022

#BizTrends2022: 6 Covid-driven alcohol industry trends that will stick
#BizTrends2022: 6 Covid-driven alcohol industry trends that will stick

 10 Jan 2022

#BizTrends2022: Saving the soul of digital marketing
#BizTrends2022: Saving the soul of digital marketing

 7 Jan 2022

#BizTrends2022: Gaming is not a game anymore
#BizTrends2022: Gaming is not a game anymore

 7 Jan 2022

#BizTrends2022: After messaging fragmentation comes messaging consolidation
#BizTrends2022: After messaging fragmentation comes messaging consolidation

 6 Jan 2022

Zumi Njongwe
#BizTrends2022: Reflecting on 2021 and looking ahead into 2022

 5 Jan 2022

#BizTrends2022: A year to be bold and other digital marketing predictions
#BizTrends2022: A year to be bold and other digital marketing predictions

 5 Jan 2022

#BizTrends2022: 5 digital marketing skills trends to help you manage growth
#BizTrends2022: 5 digital marketing skills trends to help you manage growth

 5 Jan 2022

#BizTrends2022: Data gives marketers insights to connect with customers
#BizTrends2022: Data gives marketers insights to connect with customers

 5 Jan 2022

#BizTrends2022: Using the Platform World as a content marketing strategy
#BizTrends2022: Using the Platform World as a content marketing strategy

 5 Jan 2022

#BizTrends2022: Measuring the business of marketing
#BizTrends2022: Measuring the business of marketing

 5 Jan 2022

5 marketing tech trends to watch in 2021
5 marketing tech trends to watch in 2021

 4 Mar 2021

What you should know about marketing in 2021
What you should know about marketing in 2021

 2 Feb 2021

#BizTrends2021: Looking at marketing trends in the new normal
#BizTrends2021: Looking at marketing trends in the new normal

 29 Jan 2021

#BizTrends2021: Reassessing media strategies to re-connect with consumers in 2021
#BizTrends2021: Reassessing media strategies to re-connect with consumers in 2021

 25 Jan 2021

#BizTrends2021: The rise of D2C
#BizTrends2021: The rise of D2C

 14 Jan 2021

#BizTrends2021: How do brands get noticed amidst the online clutter?
#BizTrends2021: How do brands get noticed amidst the online clutter?

 13 Jan 2021

#BizTrends2021: EXCLUSIVE: In conversation with Dion Chang
#BizTrends2021: EXCLUSIVE: In conversation with Dion Chang

 11 Jan 2021

#BizTrends2021: Search share of voice; an emerging trend
#BizTrends2021: Search share of voice; an emerging trend

 11 Jan 2021

#BizTrends2021: B2B CMO's need to be a little bit braver, bolder in 2021
#BizTrends2021: B2B CMO's need to be a little bit braver, bolder in 2021

 6 Jan 2021

#BizTrends2021: Tech democratisation will set the tone for 2021
#BizTrends2021: Tech democratisation will set the tone for 2021

 6 Jan 2021

#BizTrends2021: Empowering digital marketing teams to meet 2021's challenges
#BizTrends2021: Empowering digital marketing teams to meet 2021's challenges

 6 Jan 2021

#BizTrends2021: Communication refocuses on people-centricity
#BizTrends2021: Communication refocuses on people-centricity

 6 Jan 2021

#BizTrends2021: The changing faces of marketing
#BizTrends2021: The changing faces of marketing

 6 Jan 2021

#BizTrends2021: The revolution will be digitised and automated
#BizTrends2021: The revolution will be digitised and automated

 6 Jan 2021

#BizTrends2021: Will Covid accelerate the declining trend in marketing effectiveness?
#BizTrends2021: Will Covid accelerate the declining trend in marketing effectiveness?

 6 Jan 2021

Google South Africa reveals trending searches for 2020
Google South Africa reveals trending searches for 2020

9 Dec 2020

Agency Scope Insights: Trends on the path to new world agility
Agency Scope Insights: Trends on the path to new world agility

 26 Nov 2020

Scopen launches Trend Score as marketers look to recover
Scopen launches Trend Score as marketers look to recover

24 Nov 2020

Photo by from .
Creativity loves a tight brief - how businesses are using trends to adjust their strategies to fit the new post-normal

 30 Jun 2020

President of the Titanium Lions, FCB's Susan Credle.
#LionsLive: Titanium Lions president Susan Credle's briefing

 25 Jun 2020

#LionsLive: Creative Business Transformation Lions president Ronald Ng's briefing
#LionsLive: Creative Business Transformation Lions president Ronald Ng's briefing

 24 Jun 2020

#LionsLive goes live with Cannes Lions MD Simon Cook
#LionsLive goes live with Cannes Lions MD Simon Cook

 23 Jun 2020

Show more

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