Louise Burgers (previously Marsland) is Founder/Content Director: SOURCE Content Marketing Agency. Louise is a Writer, Publisher, Editor, Content Strategist, Content/Media Trainer. She has written about consumer trends, brands, branding, media, marketing and the advertising communications industry in SA and across Africa, for over 20 years, notably, as previous Africa Editor: Bizcommunity.com; Editor: Bizcommunity Media/Marketing SA; Editor-in-Chief: AdVantage magazine; Editor: Marketing Mix magazine; Editor: Progressive Retailing magazine; Editor: BusinessBrief magazine; Editor: FMCG Files newsletter. Web: www.sourceagency.co.za.
Marketing & Media #PAMRO2017 OOH measurement solutions being rolled out in AfricaLouise Burgers 31 Aug 2017 Marketing & Media #Pamro2017: The reason African Lions is a critical research study for AfricaLouise Burgers 29 Aug 2017 Marketing & Media #Pamro2017: The challenges in changing media consumption habitsLouise Burgers 28 Aug 2017 Marketing & Media #CEMAfrica2017: ‘Remember that I'm human' - your customerLouise Burgers 21 Aug 2017 Marketing & Media #CEMAfrica2017: Embracing a CX ‘citizen first' strategy in governmentLouise Burgers 18 Aug 2017 Marketing & Media #AfricaAchiever OMG Digital aims to reach Africa's millennialsLouise Burgers 14 Aug 2017 Marketing & Media #DigitalMarketing: The attributes of a successful digital marketing strategyLouise Burgers 28 Jul 2017 Marketing & Media How to market to Africa's resilient, ambitious middle classLouise Burgers 22 May 2017 Marketing & Media #TRENDING: Social media resistance and ‘alternative' factsLouise Burgers 27 Jan 2017 |