Influencer | Bizcommunity

Influencer | Bizcommunity

News

10 strategic tips brands should consider before working with influencers

Digital

10 strategic tips brands should consider before working with influencers

Issued by Penquin 23 Jun 2025

Publicis West Africa crowned Creative Agency of the Year at 2023/2024 Gong Gong Awards

Advertising

Publicis West Africa crowned Creative Agency of the Year at 2023/2024 Gong Gong Awards

Issued by Publicis Groupe Africa 3 hours

Image source: rawpixel.com from

IP Law

#Trademark: Who owns the IP – the brand or influencer?

Amani Patel 7 hours

Warc report: Top consumer trends shaking up next year’s spending habits

Advertising

Warc report: Top consumer trends shaking up next year’s spending habits

7 hours

Image credit: Tara Winstead on Pexels

Aesthetic Medicine

Scroll, watch, burn: sunscreen misinformation and its real‑world damage

Rachael Kent 6 hours

Will AI reshape the future of advertising? Gen Z demands authenticity

Artificial Intelligence

Will AI reshape the future of advertising? Gen Z demands authenticity

18 Jul 2025

#WPRD2025 | Clayton Morar Media's founder: PR is built on trust and consistency

PR & Communications

#WPRD2025 | Clayton Morar Media's founder: PR is built on trust and consistency

Evan-Lee Courie 18 Jul 2025

PR & Communications

#WPRD2025 | Tutone Communications' Melanie Ramjee: PR is about bringing a brand's story to life

Evan-Lee Courie 18 Jul 2025

Influencer marketing: Asset or liability?

Marketing

Influencer marketing: Asset or liability?

Issued by IMC Conference 17 Jul 2025

#WPRD2025 | Butter Knife PR's Zara Lindsay-Bowman: PR is all about people

PR & Communications

#WPRD2025 | Butter Knife PR's Zara Lindsay-Bowman: PR is all about people

Evan-Lee Courie 17 Jul 2025

#WPRD2025 | MSL Group's Luto Nyoka: Build and maintain a strong relationship with media

PR & Communications

#WPRD2025 | MSL Group's Luto Nyoka: Build and maintain a strong relationship with media

Evan-Lee Courie 17 Jul 2025

Source: © 123rf The IAS Media Assurance Masterclass Series reveals that 70% of procurement professionals are
overwhelmed by marketing contracts, while agencies quietly exploit the gaps

Marketing & Media

Overwhelming marketing contracts, agencies quietly exploit the gaps

16 Jul 2025

Machine wins 8 finalist spots across diverse categories at the 2025 Bookmark Awards

Marketing

Machine wins 8 finalist spots across diverse categories at the 2025 Bookmark Awards

Issued by Machine_ 16 Jul 2025

#WPRD2025 | The Bread's Abulele Ndamase: PR is about creating authentic narratives

PR & Communications

#WPRD2025 | The Bread's Abulele Ndamase: PR is about creating authentic narratives

Evan-Lee Courie 16 Jul 2025

Clockwork has 23 finalists across 5 clients at the 2025 Bookmark Awards

Marketing

Clockwork has 23 finalists across 5 clients at the 2025 Bookmark Awards

Issued by Clockwork 10 Jul 2025

#WPRD2025 | Ogilvy PR & Influence's MD, Samantha Presbury on PR in Africa

PR & Communications

#WPRD2025 | Ogilvy PR & Influence's MD, Samantha Presbury on PR in Africa

Robin Fredericks 14 Jul 2025

How South African travel patterns are changing in 2025

Research

How South African travel patterns are changing in 2025

Issued by KLA 8 Jul 2025

Source: © 123rf For the first time in the decade-long history of Agency Scope in South Africa, participation is on track to surge to a record 710 interviews

Marketing

Marketers make their voices heard, as Agency Scope participation almost quadruples

8 Jul 2025

Image credit: Fernand De Canne on Unsplash

ESG & Sustainability

Gen Z and the sustainability paradox: Why ideals and shopping habits don’t always align

Melise Panetta 7 Jul 2025

Image source: wayhomestudio from

Media & Entertainment Law

What influencers and brands need to know about #sponsored disclosures

Sarah Suleman 4 Jul 2025

The voices that grow (with) us

Radio & Audio

The voices that grow (with) us

Candy Dempers, Issued by MediaHeads 360 2 Jul 2025

RegenZ launches Farmfluencer Challenge

Agriculture

RegenZ launches Farmfluencer Challenge

2 Jul 2025

Digital

Adelaide Tshabalala | Digital marketing in 2025: We’re all just guessing with confidence

Adelaide Tshabalala 1 Jul 2025

Source: © La Petite Marseillanais Fresh from her trip to the Cannes Lions, Ann Nurock explores the two trends of the enduring power of human creativity and the rise of the creator economy

Cannes Lions

#Cannes2025: Ann Nurock explores the power of human creativity and rise of the creator economy

Ann Nurock 1 Jul 2025

Kendra Hyman specialise in creator management at Special Effects Media (Image supplied)

Social Media

#WorldSocialMediaDay: Local stories, global conversations

Kendra Hyman 30 Jun 2025

The New Generation Awards announces WesBank as its official headline naming sponsor

Youth Marketing

The New Generation Awards announces WesBank as its official headline naming sponsor

Issued by Lavello Marketing Solutions 27 Jun 2025

Image source: wayhomestudio from

Employer Branding

A CEO's role in shaping, living, and amplifying the employer brand

Celeste Sirin 26 Jun 2025

Connections that count: How young entrepreneurs are transforming communities

Youth Month

Connections that count: How young entrepreneurs are transforming communities

Issued by PAWA Africa 25 Jun 2025

RAPT BizTrendsTV: Heidi Patmore – Digital wallets: A gamechanger

BizTrendsTV

RAPT BizTrendsTV: Heidi Patmore – Digital wallets: A gamechanger

Danette Breitenbach 24 Jun 2025

Source: © 123rf Rirhandzu Shingwenyana says the creator economy is not a trend; it is a central pillar of modern marketing

Media

The Creator Economy: An opportunity to build real, lasting connections

Rirhandzu Shingwenyana 20 Jun 2025

An AI that mentions chicken randomly whenever interacted with has been revealed to be an all-new South African artificial intelligence (AI) platform created by KFC, the Kentucky AI Integrated Assistant (Image supplied)

Advertising

The Kentucky AI Integrated Assistant: Going to extraordinary lengths for the taste of KFC

19 Jun 2025

Image credit: Mina Rad on Unsplash

Aesthetic Medicine

What trends in cosmetic surgery means for the future of beauty in SA

18 Jun 2025

How young South Africans are redefining the hospitality industry this Youth Month

Hospitality

How young South Africans are redefining the hospitality industry this Youth Month

13 Jun 2025

Hook, Line & Sinker launches TV and podcast studio

Podcasts

Hook, Line & Sinker launches TV and podcast studio

Issued by Hook, Line & Sinker 17 Jun 2025

The New York Festivals Advertising Awards (NYFA) 2025 winners have been announced (Image supplied)

Advertising

Dentsu Digital Inc. awarded New York Festivals 2025 Best of Show Award

13 Jun 2025

African Gen Z on the rise in the global influence economy

Youth Month

African Gen Z on the rise in the global influence economy

Issued by Dentsu 12 Jun 2025

Effie Awards South Africa announces 2025 jury panel

Marketing

Effie Awards South Africa announces 2025 jury panel

Issued by Association for Communication and Advertising 6 Jun 2025

Source: ©Effie Awards Index AB InBev has been ranked as the World’s Most Effective Marketer by the Global Effie Index

Advertising

Global Effie Index: AB InBev in top spot - again!

6 Jun 2025

Pan African marketing just got easier for global brands: Connect with BA:KO By EchoHouse

Marketing

Pan African marketing just got easier for global brands: Connect with BA:KO By EchoHouse

Issued by BA:KO by EchoHouse 4 Jun 2025

Branding

EchoHouse: 17 Years In; An Emerging African Brand. A Fresh Look!

Issued by BA:KO by EchoHouse 7 Feb 2025

Source: © Tourism Business Council of SA Dashni Vilakazi, managing director of The MediaShop, highlights the differences between celebrity and nano influencers, offering insights into how brands can harness their distinct advantages. Pictured: Trevor Noah promoting SA for TSA

Digital

What works best for brands? Celebrity influencers vs nano influencers

Dashni Vilakazi 3 Jun 2025

Lebogang Moerane heads social and influencer team at Dentsu Creative SA

Marketing

Lebogang Moerane heads social and influencer team at Dentsu Creative SA

Issued by Dentsu 2 Jun 2025

Upskilling Gen Z entrepreneurs through higher certificates

Higher Education

Upskilling Gen Z entrepreneurs through higher certificates

Issued by SACAP 28 May 2025

Nivea’s new campaign, 'It’s in the Name – I AM #1 shines a spotlight on what it means for women to feel and be number one (Image supplied)

Advertising

Nivea's I AM #1 campaign puts women first

28 May 2025

Danilo Acquisto, CEO and co-founder of video specialist digital agency, Special Effects Media South Africa gives the case for the untapped intra-African trade opportunity in media and marketing (Image supplied)

Africa Month

#AfricaMonth: Danilo Acquisto - Nurturing Africa’s creative economy

Danilo Acquisto 28 May 2025

Media

Galliova Awards embrace social media influencers in new revamp

28 May 2025

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

BizTrendsTV

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

Danette Breitenbach 27 May 2025

Vaping is not a safe form of smoking for youngsters (or adults) warns CANSA

Oncology

Vaping is not a safe form of smoking for youngsters (or adults) warns CANSA

Issued by CANSA 26 May 2025

Celebrating excellence in research - Samra Annual Conference 2025 award winners announced

Research

Celebrating excellence in research - Samra Annual Conference 2025 award winners announced

Issued by SAMRA 23 May 2025