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Research conducted by the Bureau of Market Research (BMR) finds that retailers can profit by stocking up on pharmaceutical goods, winter clothing and certain foods and beverages.
This analysis breaks down performance of retail subsectors for winter 2024 as follows:
Steven Heilbron, CEO of Capital Connect, says that retailers that want to grow and thrive need to maximise their opportunities during every season, even those that are traditionally quieter trading periods.
But to win market share at a time of the year when there aren’t many big holidays and when people are staying indoors, they’ll need to be innovative to move the needle.
Creative promotions and strategic stock purchases can give retailers an edge during winter.
Some ideas they can consider include: