
Top stories





Marketing & MediaDaily Maverick launches a groundbreaking local bureau in Nelson Mandela Bay
Daily Maverick 12 hours

Tourism & TravelTumi celebrates 50th anniversary with campaign, 'Made for you since 1975'
Tumi 2 days
More news
















Introducing the Promenade Post with Purpose campaign. This project entails a month-long drive to raise awareness of the tremendous work being done by numerous organisations, all of which contribute to the local communities around the mall, in remarkable ways.
Supporting the organisations is simple. In order to vote for a particular charity, shoppers are invited to drop their till slips, (with a R100 value and above), in the box allocated to that organisation at the Post with Purpose installation in the Food District from 12 June to 15 July.
At the end of the project, the charity that has received the till slips with the highest value will be awarded a R30,000 donation from the mall. Additionally, two lucky shoppers that participate will each win a R1,000 Liberty Promenade gift card.
Following a call to action, that saw hundreds of charities apply to participate, eight organisations were selected, which are:
Through participation, each featured charity will also gain exposure across the mall's digital platforms and within the premises at the branded installation in the mall’s Food District.
This exposure will enable the hundreds of thousands of shoppers that pass through its passageways monthly, to learn more about these organisations and explore opportunities to support their tireless endeavours.