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Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it
Anne Hardy and Giancarlo Fedeli
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Ogilvy & Mather CT named KFC Africa lead agency
Ogilvy & Mather Cape Town will be managing KFC's brand in regions like Namibia, Ghana, Kenya, Mozambique, Uganda, Botswana, Swaziland, Zimbabwe, Lesotho, Tanzania, Nigeria, Zambia and Malawi following its appointment as KFC's lead agency for new Africa markets.
