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Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it
Anne Hardy and Giancarlo Fedeli
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What's Rachel Marcus up to now? Win with Bizcommunity
Read the second in a series of exclusive excerpts from copywriter Paige Nick's debut novel, A Million Miles from Normal, and enter the Bizcommunity.com and Penguin Books competition to win one of five copies of the book. In this second excerpt of five, follow the adventures of Rachel Marcus - a Joburg copywriter exiled to New York City - as she interviews for a job at a dodgy below-the-line agency, working on sanitary pads and antidepressants. Competition ends 30 April 2010.
