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Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it
Anne Hardy and Giancarlo Fedeli
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Canderel case study for PR-Net meeting
Hein Kaiser's case study on the PRISM award-winning Marcus Brewster Publicity campaign for Canderel, which took top honours at the recent PRISA PRISM Awards, is the subject for the next PR-Net networking meeting at The Falstaff, Morningside, Johannesburg, on Wednesday, 30 May 2007, 5.30pm – 7pm.
