Latest newsIn a world saturated with buzzwords and fleeting trends, authenticity is becoming one of the most powerful currencies a leader can possess. At Helm – a proudly South African customer experience (CX) solutions provider that has helped over 500 million users connect, converse, and convert across global markets – authenticity isn’t just a value, it’s how we lead. 3 Jun 2025 Read more Helm, the South African leader in AI-powered customer experience solutions, has been recognised at the Business Excellence Awards 2025, receiving two prestigious awards on 8 April 2025. The Awards, hosted by Acquisition International in the UK, honours outstanding enterprises and individuals worldwide, celebrating excellence, resilience, and achievement across multiple markets and industries. 30 Apr 2025 Read more Artificial intelligence is in a strange spot. With the explosion of AI tools and applications, we find ourselves teetering between two inseparable yet intertwined paths: the promise of extraordinary capability, and the peril of unmitigated risk. This precarious balance gives rise to the question: Are we building something truly enduring, or are we rushing ahead on unstable foundations, building castles on quicksand? 10 Apr 2025 Read more While celebrating International Women's Day on Saturday (8 March), the cynic in me couldn't help but wonder how much of a difference one day would really make. But this year’s theme – accelerate action for gender equality – really resonated with me and got me thinking about ways in which I could potentially heed this call as a woman, as a human and as a UX writer. 12 Mar 2025 Read more Only 8% of South Africans speak English at home. Yet, in 2025, it is still the primary language of communication for South African brands. Local customer experience company, Helm, is looking to change that with a unique approach to AI that allows them to automate customer communication in any of South Africa’s 11 official spoken languages. 13 Feb 2025 Read more On 9 December 2024, the Technology Innovation Awards, hosted by Innovation in Business in the UK, celebrated the pioneers and visionaries redefining the future through cutting-edge technology. Helm, South Africa’s leading innovator in customer experience, proudly took home the title of CX Solutions Provider of the Year 2024 - MEA. 10 Dec 2024 Read more Helm UX writer Cayley Jones on inputs, outputs, and embracing AI... 28 Nov 2024 Read more In today's digital age, where advancements in technology are developing faster than their real-world applications can be envisioned, connecting with people on a human level is becoming increasingly important. As the head of client success at Helm, I have witnessed firsthand the power of human interaction in building long-lasting relationships, fostering trust with clients and teams, and driving business growth in a digital era. 23 Oct 2024 Read more Helm CCO Jeané van Greunen explores the role of AI in marketing today, and how the mighty CTA can benefit 3 Oct 2024 Read moreUnpacking the intricacies of Large Language Models and opening the door for Helm Gen through RAG,
a fitting form of Generative AI for the business world – Dawood Patel, Helm CEO. 16 Aug 2024 Read more The rapid rise of generative AI has been rather daunting for me – both as a writer and as someone navigating contemporary society. In my work, I’m confronted by the staggering capabilities of AI on a daily basis and I’ve had to ask myself the inevitable (and decidedly uncomfortable) question: Is AI going to replace me? 15 May 2024 Read more Helm, Africa’s leading CX Innovation experts, emerged triumphant at the prestigious Intelligent ICT Awards held in Sandton on 2 May 2024. The awards, which spotlight innovation and growth in the IT industry, recognised Helm as the Collaboration Partner of the Year in the CXO Business category. 7 May 2024 Read more Mobile Marketing Association recognises collaboration between Helm and two of Africa’s biggest names 15 Apr 2024 Read more Helm helps worldwide beauty brand embrace digital solutions, as told by former Avon CMO Momin Hukamdad 6 Mar 2024 Read more The impact of AI on jobs has been a hot topic at last week’s annual World Economic Forum meeting in Davos, with IMF managing director Kristalina Georgieva revealing that almost 40% of jobs around the world will be impacted by the advancement of AI. Even though its effect on emerging markets is predicted to be slightly lower than in advanced economies, South Africa is bound to see some shifts in the employment sector as a result of AI adoption. 1 Feb 2024 Read more Preserving the personal touch in an increasingly technological world 29 Jan 2024 Read moreIntelligent assistant built by South African partnership recognised by Mobile Marketing Association. 1 Dec 2023 Read more Insights and principles for any organisation thinking about implementing an AI solution. 18 Oct 2023 Read more Long-standing partnership strikes again with two more additions to the trophy cabinet 2 Oct 2023 Read moreHelm has announced its Employee Ownership Plan, rewarding key staff with a significant stake in the business. This marks a momentous shift in their ownership structure as Helm evolves into a staff-owned company. 27 Sep 2023 Read more
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