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Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it
Anne Hardy and Giancarlo Fedeli
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MGM gains USN account
USN, South Africa's leading sports and nutritional supplements manufacturer has appointed MGM Brand Construction and Advertising to handle their brand development and advertising.
MGM will be responsible for all aspects of the brand, from brand positioning through to product advertising and in-store activation.
