Marketing News South Africa

Milu empowers from within to achieve AA BEE Status

Milu, a leading marketing support, logistics and call centre specialist, has been awarded a AA BEE rating by the independent economic empowerment rating agency, Empowerdex. With 53.53% black ownership of which 36.15% is black woman ownership, Milu has achieved a AA Level 3 Contributor status in the Qualifying Small Business sector.
Milu empowers from within to achieve AA BEE Status

“Our AA rating is not only good for our business, but it also offers a clear benefit for our clients, many of whom are working towards improving their own Broad Based BEE rating,” says Milu's CEO Lucille Veldsman. “We are fully committed to complying with the Employment Equity Act and all our shareholders are active members of our team.”

Milu empowers from within to achieve AA BEE Status

Milu was established nine years ago as a small family business, offering Call Centre and personalised bulk communication support, Logistics Management, and Database and Customer Care solutions. The company now employs nearly 50 people and services a range of clients from Sasol to Spur Group. Veldsman adds, “While we might all have incredibly diverse backgrounds, a strong family spirit remains at the heart of our business, and remains one of the reasons for our success.”


About Milu
Milu is a leading Marketing Support specialist. We offer cutting-edge Call Centre and personalised Bulk Communication Support, seamless Logistics Management, and innovative Database and Customer Care solutions.
Our list of services includes:

Logistics Management
  • Bulk Break Service (Receiving bulk products and packing them to suite individual/ site specific needs)
  • Distributing marketing material for product launches and promotions nationwide and beyond
  • Warehousing and stock management

Call Centre Services

  • Customer Care Centre
  • Customer Research (including web based, telephonic and paper based surveys)
  • Post Campaign Research
  • Reporting & Analysis
  • Service/ Sales follow-up
  • Sales and Lead Generation

Database Management

  • Tailored database Design
  • Loyalty Club Management
  • Printing, fulfilment & postage
  • Personalised bulk email, sms, mms & postal mail
  • Database Cleaning
  • Data Capturing

We've built strong and long lasting relationships with our clients through exceptional customer service and extensive experience.

Our list of clients ranges from Engen, Sasol and Chevron South Africa in the petroleum sector, to Spur Group in the F&B industry and FCB, Saatchi & Saatchi, Arctic Circle and Y&R ad agencies.

For more information contact Samantha du Plessis on 0217004500 or samanthak@milu.co.za. Visit our website www.milu.co.za.

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