Sunday's lineup for Media@SAfm show

This Sunday, 18 November 2011, the programme for Ashraf Garda's Media@SAfm show, 9am-11am on 104-107 FM nationwide, will include:

• a debate on whether the use of celebrities to endorse products has the returns for investment;
  
• the BidorBuy lasted television commercial;
  
• Talking to the winners of PICA Awards 2011;
  
• a review of the recent controversial UNHATE worldwide campaign by clothing chain Benetton;
  
• brand Sasha Martinengo who celebrates 5000 radio shows; and
  
• Rob Stokes of digital agency Quirk and Nikki Cockcroft reflects on the 2011 Bookmarks wards.

Send advance comments or questions to az.oc.mfas@farhsa or az.oc.mfas@aidem, Twitter or Facebook.