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What if your YouTube ads could do more than just get views?

Digital

What if your YouTube ads could do more than just get views?

Issued by Dentsu 17 hours

Advertising

Reddit ad revenue projected to reach $1.8bn in 2025

18 Jul 2025

How will AI shape African film storytelling

Film & Cinematography

How will AI shape African film storytelling

Mfundo Ntsibande 16 Jul 2025

Advertising

IAB Report: Nearly 90% of advertisers in the US will use GenAI for video ads

16 Jul 2025

Tini Sevak, VP of audiences & data, CNN International Commercial, says credible news environments offer something rare and powerful: trust (Image supplied)

Media

Credible news environments offer something rare and powerful to brands

Tini Sevak 15 Jul 2025

Why CMOs need to rethink marketing effectiveness

Marketing

Why CMOs need to rethink marketing effectiveness

Musa Kalenga, Issued by Brave Group 14 Jul 2025

Advertising

Warc signals potential renaissance for programmatic advertising

11 Jul 2025

Jacaranda FM appoints Nthabeleng Nhlapo as commercial manager

Radio & Audio

Jacaranda FM appoints Nthabeleng Nhlapo as commercial manager

Issued by Jacaranda FM 9 Jul 2025

Spark Media provides ad solutions for Pretoria advertisers

Media

Spark Media provides ad solutions for Pretoria advertisers

Issued by Spark Media 8 Jul 2025

Image source: wayhomestudio from

Media & Entertainment Law

What influencers and brands need to know about #sponsored disclosures

Sarah Suleman 4 Jul 2025

Baking media effectiveness into your video marketing strategy

Marketing

Baking media effectiveness into your video marketing strategy

Issued by Google 4 Jul 2025

Consistency is Cannes Lions' 2025 mantra

Cannes Lions

Consistency is Cannes Lions' 2025 mantra

3 Jul 2025

Do you have what it takes to compete? Daily Maverick’s Marketing Masterclass series returns

Marketing

Do you have what it takes to compete? Daily Maverick’s Marketing Masterclass series returns

Issued by Daily Maverick 2 Jul 2025

CTV: part of a holistic television strategy

Streaming

CTV: part of a holistic television strategy

Leslie Adams 2 Jul 2025

Brandhead evolves: From media owner to full-service creative digital advertising agency

Digital

Brandhead evolves: From media owner to full-service creative digital advertising agency

Issued by Gida Media 1 Jul 2025

Advertising

Musk announces changes to ad rules on X

27 Jun 2025

10 trends shaping the future of digital out-of-home

OOH

10 trends shaping the future of digital out-of-home

Simon Wall, Issued by Tractor Outdoor 26 Jun 2025

Advertising

$13.5bn Omnicom-IPG merger approved by FTC

Karabo Ledwaba 26 Jun 2025

Radio moves people through integrated platforms

Radio & Audio

Radio moves people through integrated platforms

Issued by Algoa FM 23 Jun 2025

Image source: rawpixel from

IP Law

The dos and don'ts of registering a 'green' trade mark

Alissa Naran and Robyn Broodryk 20 Jun 2025

Kaya 959 tops all commercial radio station websites for 5 consecutive months

Radio & Audio

Kaya 959 tops all commercial radio station websites for 5 consecutive months

Issued by Kaya 959 19 Jun 2025

News24 leads trust in South Africa for the 7th year running

Media

News24 leads trust in South Africa for the 7th year running

Issued by Media24 19 Jun 2025

Advertising

Ads and subscriptions come to WhatsApp

18 Jun 2025

South Africa’s TV planning world is going to fundamentally change

TV

South Africa’s TV planning world is going to fundamentally change

Issued by Advertising Media Forum 17 Jun 2025

Advertising for employment: How youth are marketing themselves like products

Branding

Advertising for employment: How youth are marketing themselves like products

13 Jun 2025

Introducing Media24 Adnami: High-impact display advertising redefined

Media

Introducing Media24 Adnami: High-impact display advertising redefined

Issued by Media24 12 Jun 2025

Part 2: Scopen - More long-term relationships between advertisers and creative agencies

Marketing & Media

Part 2: Scopen - More long-term relationships between advertisers and creative agencies

13 Jun 2025

Advertising

Global ad spend projected to hit $1.16tn, despite economic volatility

12 Jun 2025

PR on the Go launches interview series for creatives

PR & Communications

PR on the Go launches interview series for creatives

Issued by The Coup 12 Jun 2025

Source: © 123rf Chilean advertisers currently allocate an average of 3.6% of their revenue to communication, marketing, and advertising budgets says Scopen research. Pictured: Panoramic view of Santiago de Chile with the Andes mountain range in the background.

Marketing & Media

Part 1: Scopen - Advertising investment increases in Chile

11 Jun 2025

Source: © 123rf The most recent IAS Media Auditing Masterclass explored the often-overlooked parts of agency spend where bloated Scope of Work (SOW) estimates and unchecked costs run rife

Media

IAS Media Auditing Masterclass: If you’re not auditing, you’re bleeding

10 Jun 2025

Media24 launches Match24 to deliver relevant ads without cookies

Advertising

Media24 launches Match24 to deliver relevant ads without cookies

Brent Smith, Issued by Media24 4 Jun 2025

Media24 unveils unified advertising and content team

Advertising

Media24 unveils unified advertising and content team

Issued by Media24 29 May 2025

AfriGIS quality data support optimal distribution of Caxton newspapers weekly

Newspapers

AfriGIS quality data support optimal distribution of Caxton newspapers weekly

Issued by AfriGIS 29 May 2025

Source: © Magzter Novus Media has acquired rooi rose

Magazines

Novus Media acquires rooi rose

28 May 2025

Source: © 123rf The Marketing Research Foundation (MRF) has announced the 18th release of the Marketing All Product Survey (Maps)

Media

Maps reveals South African consumer behaviour and media trends

28 May 2025

World’s most awarded strategist to open conference

Marketing

World’s most awarded strategist to open conference

Issued by IMC Conference 27 May 2025

Consumers prefer relevant local advertising – new research

Media

Consumers prefer relevant local advertising – new research

Issued by Spark Media 23 May 2025

A new digital advertising initiative, Broadbrand, has launched with Vincent Maher appointed CEO (Image supplied)

Media

South African publisher-first network launches

23 May 2025

Advertising

Amazon’s ad business boom: Raking in over $60bn

21 May 2025

Financial Times names local radio station an African growth leader

Radio & Audio

Financial Times names local radio station an African growth leader

Issued by HOT 102.7FM 16 May 2025

Advertising

Why smart TVs are the new front door for brands

Leslie Adams 14 May 2025

The Future of Measurement 2025, part of Warc’s Evolution of Marketing programme, highlights emerging trends in media and creative measurement (Image supplied)

Marketing

3 Media and creative measurement trends from Warc

9 May 2025

Got 10 minutes? Take Kantar’s Media Reaction Survey (Image supplied)

Marketing & Media

Got 10 minutes? Take Kantar’s Media Reaction Survey…

7 May 2025

WHO and Unicef expose unethical baby milk ads in South Africa

Advertising

WHO and Unicef expose unethical baby milk ads in South Africa

2 May 2025

Every year, Kantar’s Media Reactions study explores how consumers perceive various media channels and brands, while also examining the challenges and preferences faced by marketers (Image supplied)

Marketing

Kantar's Media Reactions 2025 – share your opinion on the challenges and opportunities facing marketers today

30 Apr 2025

Gagasi FM launches newly revamped interactive website

Radio & Audio

Gagasi FM launches newly revamped interactive website

Issued by Gagasi FM 25 Apr 2025

Source: © 123rf The IAS Media Assurance Masterclass series, in partnership with Media Marketing Compliance (MMC), continues its four-part masterclass series with a deep dive into programmatic media, exposing inefficiencies and shedding light on the challenges and solutions facing advertisers today

Marketing & Media

IAS Media Assurance Masterclass Series spotlights Programmatic Media

24 Apr 2025

Hot 102.7FM crowned number 1 fastest growing media company in South Africa

Radio & Audio

Hot 102.7FM crowned number 1 fastest growing media company in South Africa

Issued by HOT 102.7FM 5 May 2025

Advertising

Google's latest antitrust loss in the US raises stakes for Big Tech

Rob Nicholls 23 Apr 2025