Loeries

VML Birdwatching at The Loeries | Episode 7: Meet the award winning young creatives

Karabo Ledwaba

VML Birdwatching at The Loeries | Episode 6: Inspiring young people

Danette Breitenbach

#Loeries2025 Night 2 | All the winners

VML Birdwatching at The Loeries | Episode 5: Building a country's brand

Danette Breitenbach

VML Birdwatching at The Loeries | Episode 4: The real meaning of creativity

Danette Breitenbach

IMC Confrerence

#NedbankIMC2025 | Dr Gillian Hammah's 7 steps to integrating AI in your business

Karabo Ledwaba

Brands are showing up, consumers expect them to

Danette Breitenbach

Build for the long-term, responsibly

Danette Breitenbach

BizTrendsTV

RAPT BizTrendsTV: Nicole Adriaans: The future workplace

Subscribe & Follow

Advertise your job vacancies

Jobs

Senior Project Manager Cape Town
Head of Social Media Stellenbosch
Content Manager Stellenbosch
Junior Graphic Designer & Digital Marketer Cape Town
Activities/Skypark Operator Hartbeespoort
Maintenance Operator Hartbeespoort
Student recruitment Advisor Centurion
Social Media Specialist Johannesburg
Senior Shopper Marketing Manager Cape Town
Traffic Manager Johannesburg

More jobs Submit a job Open account

#SuperBowl2024: Michael Cera, Beyoncé, Usher and more star in $7m ads

Music icon Usher headlined this years Super Bowl show with ads costing around $7m. The Super Bowl is one of the most-watched sporting events globally, attracting hundreds of millions of viewers. Advertisers can leverage this massive audience to maximise brand exposure and reach potential customers on a scale unmatched by any other televised event.

By Karabo Ledwaba

12 Feb 2024

Michael Cera stars in a Cerave ad. Source: YouTube.

Michael Cera stars in a Cerave ad. Source: YouTube.

Cerave

Skincare brand Cerave came through to address the hilarious social media rumour that actor Michael Cera is the founder of the brand.

Pfizer

Pfizer celebrates 175 years.Yay penicillin!

BMW

Yeah…yeah…yeah with BMW, Usher and Christopher Walken.

Verizon

Beyoncé breaks the internet.

Volkswagen

Volkswagen goes on a trip down memory lane.

View the rest of the ads here.

About Karabo Ledwaba

Karabo Ledwaba is a Marketing and Media Editor at Bizcommunity and award-winning journalist. Before joining the publication she worked at Sowetan as a content producer and reporter. She was also responsible for the leadership page at SMag, Sowetan's lifestyle magazine. Contact her at karabo@bizcommunity.com

Top stories

Source: © Elice Moore Podcasts have quietly moved from the margins of South African media to become a serious force

Marketing & MediaOnce a niche media format, now a mainstream habit

2 minutes

VML Birdwatching at The Loeries | Episode 7: Meet the award winning young creatives

Marketing & MediaVML Birdwatching at The Loeries | Episode 7: Meet the award winning young creatives

Karabo Ledwaba 1 hour

dotsure.co.za drives pet sterilisation support across SA

Retaildotsure.co.za drives pet sterilisation support across SA

dotsure 2 hours

#WorldMentalHealthMonth: Why modern managers are the new custodians of mental health

Healthcare#WorldMentalHealthMonth: Why modern managers are the new custodians of mental health

Winston Kenneth, BET Software 1 hour

“Early cervical cancer detection enables women to receive appropriate medical care, leading to better survival rates," says Profmed’s Dr Moratwe Masima. Image supplied.

HealthcareCervical cancer | Profmed’s Dr Moratwe Masima on prioritising prevention

Maroefah Smith 1 hour

Promoted

Primedia triumphs at SAPOA 2025 Property Development Awards, securing prestigious refurbishment honour

Marketing & MediaPrimedia triumphs at SAPOA 2025 Property Development Awards, securing prestigious refurbishment honour

Primedia Broadcasting 8 Oct 2025

More news

Source:

Marketing & Media

Why keyword cannibalism is killing your SEO rankings

Thelma Ngoma-Mavhunga 2 hours

#PrismYoungVoices | Tinyiko Nkuna uses her Pitori roots to inspire her work

Marketing & Media

#PrismYoungVoices | Tinyiko Nkuna uses her Pitori roots to inspire her work

4 hours

Frontière Advisory launches to help organisations protect value in Africa

Finance

Frontière Advisory launches to help organisations protect value in Africa

Frontière Advisory 8 Oct 2025

Volpes opens their 80th store: A legacy of locally made quality

Retail

Volpes opens their 80th store: A legacy of locally made quality

Volpes 1 hour

Your mind deserves a blank space

Marketing & Media

Your mind deserves a blank space

Havas Johannesburg 3 hours

Samsung Shop app: Unlocking a lifestyle that fits you

ICT

Samsung Shop app: Unlocking a lifestyle that fits you

Samsung 8 Oct 2025

Black Friday could be a goldmine for cybercriminals if retailers aren't careful

Retail

Black Friday could be a goldmine for cybercriminals if retailers aren't careful

Hemant Harie 1 hour

Makro and Game reveal Mzansi’s top toys

Retail

Makro and Game reveal Mzansi’s top toys

3 hours

Image source:

HR & Management

Why you should apply consumer marketing techniques to recruitment

Celeste Sirin 1 hour

VML Birdwatching at The Loeries | Episode 4: The real meaning of creativity

Marketing & Media

VML Birdwatching at The Loeries | Episode 4: The real meaning of creativity

Danette Breitenbach 2 days

Image credit: on Pexels

Healthcare

Think pink, check yourself: Gen Z needs to take the baton in breast cancer awareness

Jessica Gbedemah 4 hours

Image source:

Legal

Age cap unconstitutional: How the ConCourt parental leave ruling affects adoptive parents

Sibusiso Dube, Layla Shah, and Jessica Rushmere 3 hours

KZN entrepreneur wins top Anzisha Award as 2026 fellowship applications open

Entrepreneurship

KZN entrepreneur wins top Anzisha Award as 2026 fellowship applications open

1 hour

Bolt South Africa hosts NLTA workshop to support driver compliance

Logistics & Transport

Bolt South Africa hosts NLTA workshop to support driver compliance

3 hours

Image credit: on

ESG & Sustainability

Gender Commission lambasts "violent nature" of Mchunu's anti-LGBTQIA+ comments

3 hours

2025 Absa Top 10 Pinotage winners announced

Agriculture

2025 Absa Top 10 Pinotage winners announced

2 hours

International arrivals surge 30.2% as SA’s tourism rebound strengthens

Tourism & Travel

International arrivals surge 30.2% as SA’s tourism rebound strengthens

3 hours

Image source: DC Studio from

HR & Management

South Africa's tech skills gap: Why waiting isn't an option

Jessica Hawkey 2 days

Image source: drobotdean from

Marketing & Media

Why the proposed ban on alcohol advertising has a valid point

Corné Kritzinger 3 days

Image credit: Reuters

Energy & Mining

Oil price hits 5-month low following Trump's tariff threats

Erwin Seba 2 hours

Pharmacists can initiate people with HIV on antiretroviral treatment, the Supreme Court of Appeal has ruled. Photo: GroundUp Staff

Legal

Pharmacists can treat people with HIV, appeal court rules

2 days

Image source: Cienpies Design –

Education

UCT to bring THE World Academic Summit to Africa for the first time

2 days

Source: Dmitry Pichugin via Fotolia

Agriculture

SA agriculture shows steady growth under master plan

2 days

Taj Hotels announces major expansion across sub-Saharan Africa

Tourism & Travel

Taj Hotels announces major expansion across sub-Saharan Africa

2 days

AutoTrader to usher in a new era of artificial intelligence tools

Automotive

AutoTrader to usher in a new era of artificial intelligence tools

AutoTrader 2 days

Oxford University Press SA extends inclusive and accessible education with a new braille edition

Education

Oxford University Press SA extends inclusive and accessible education with a new braille edition

Oxford University Press 2 days

Activists have welcomed the extension of the Zimbabwe Exemption Permit (ZEP) and the Lesotho Exemption Permit (LEP) by another 18 months. This announcement has come as a welcome relief to many families. Graphic: Lisa Nelson/GroundUp

Legal

Zimbabwe and Lesotho permits extended to May 2027

Joseph Chirume 3 days

SA’s auto industry must turn tariff pain into transformation opportunity

Automotive

SA’s auto industry must turn tariff pain into transformation opportunity

Kebalepile Matlhak 3 days

FOUR PAWS Supports DFFE’s Decision to Bar Lion Bone Exports

ESG & Sustainability

FOUR PAWS Supports DFFE’s Decision to Bar Lion Bone Exports

FOUR PAWS 9 Oct 2025

Image credit: Ill. Niklas Elmehed © Nobel Prize Outreach

Healthcare

Nobel prize awarded for discovery of immune system’s ‘security guards’

Tracy Hussell 7 Oct 2025

Songwriting programme, SongHubs comes to South Africa

Lifestyle

Songwriting programme, SongHubs comes to South Africa

2 days

Let's do Biz