Head of Commercial

Job description

Purpose of the role:

The Head of Sales will lead all advertising and commercial revenue streams across Likhanyile’s print and digital platforms. This role is responsible for generating new business, nurturing client relationships, stakeholder relations, developing strategic sales plans and driving revenue through innovative advertising and partnership solutions.

Key responsibilities:

• Develop and implement sales strategies to achieve monthly, quarterly and annual revenue targets across print and digital platforms.
• Build and maintain long-term relationships with key clients including corporates, SMMEs, financial institutions and government departments.
• Identify new advertising and sponsorship opportunities including special reports, digital series, and branded content partnerships.
• Create and present compelling sales proposals, media kits, and campaign packages tailored to client objectives.
• Collaborate closely with the editorial, design and digital teams to ensure effective campaign delivery and client satisfaction.
• Stay informed on media trends, digital marketing innovations and the competitive landscape to keep Likhanyile’s offerings relevant.
• Prepare regular sales reports, forecasts, and performance reviews for management.
• Attend industry events and networking opportunities to promote Likhanyile’s brands and expand its advertiser base.

Qualifications and experience:

• Diploma or Degree in Sales, Marketing, Communications, Media, or Business.
• At least 5-10 years of experience in advertising/media sales, preferably with exposure to both print and digital platforms.
• Demonstrated success in meeting sales targets and closing deals with a diverse range of clients.
• Experience working in or with the business, financial, or B2B media sectors is highly advantageous.
• Knowledge of digital advertising formats (e.g. CPM, CPC, sponsored content) and web metrics.
• Be fluent in Zulu and English. 

Requirements

• Excellent communication, negotiation, and presentation skills
• Strong understanding of integrated media campaigns (print, online, social)
• CRM proficiency and strong organisational/reporting ability
• Strategic thinking with a commercial, client-first mindset
• Self-motivated with the ability to work independently and under pressure
• A keen eye for identifying new market trends and client needs

Company Description

Likhanyile Group is a boutique media organisation that specialises in niche vernacular publications, namely, Umbele and Umkhanyisi. Umbele is a Zulu financial print and online publication while Umkhanyisi is a Zulu digital education and careers title.

Posted on 30 Sep 15:03, Closing date 29 Nov