HaveYouHeard, the nationally-operating Word-of-Mouth Marketing agency, is creating a buzz with locally-headquartered multinationals who are fast realising the tangible benefits of this fresh, innovative marketing approach. WOMM campaigns such as township seeding, urban youth ambassadorship, housewife education and engaging women via the nursing and hairdressing communities, impact measurably on sales and brand awareness. Since last November, the agency has notched up brand heavyweights: Pepsi, Vodacom, Sanlam, Antistax and Woolworths.
