FMCG News South Africa

Cafféluxe to launch Platinum Collection in collaboration with SA Fashion Week

SA Fashion Week (SAFW) has announced that SAFW visitors will be the first to sample the Cafféluxe Platinum Collection, a range of premium Nespresso® compatable aluminium capsules.
Cafféluxe to launch Platinum Collection in collaboration with SA Fashion Week

Other than Nespresso®, Cafféluxe is one of the only other companies in the world to produce a premium aluminium capsule, designed to ensure optimum freshness of the coffee without the need for any outer packaging. Other innovations include the first milk, hot chocolate and Rooibos tea capsules for Nespresso® machines and their Dolce Gusto® machine compatible capsules, which will be launched soon.

“Cafféluxe is SA Fashion Week’s hottest accessory. We just love the new age of caffeinated fashion consumerism. Like the garments and models, every capsule in the Cafféluxe Collection is perfect and poised, making the pairing of fashion and coffee one of fabulous proportion,” said SAFW founder Lucilla Booyzen.

With over 50 designers showcasing the latest local trends, SA Fashion Week is widely considered the most prestigious fashion event on the continent’s calendar. The fast-paced fashion extraordinaire taking place at The Park, Hyde Park Corner 20-24 September, will be frequented by over 5,000 visitors and the who’s who of the fashion world.

“We are really excited about teaming up with SA Fashion Week. As a proudly South African brand, Cafféluxe is committed to supporting initiatives that promote and celebrate the best local talent and that ultimately assist in the growth of our economy,” commented Kevin Katz, Cafféluxe CEO.

For more information, visit Cafféluxe.com.

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